ADEKA’s New Ultimate Performance Novel Clarifier “TRANSPAREX™”

Certified by Guinness World Records

- Expanding the Possibilities of Polypropylene with the World Best Transparency! -

ADEKA CORPORATION (President and CEO: Hidetaka Shirozume) announces that its new clarifier TRANSPAREX™ has been certified by Guinness World Records in 2025 as the “Most effective clarifier for polypropylene transparency.”

Polypropylene (PP) is widely used for its light weight and durability but has low transparency. TRANSPAREX™ overcomes this by providing glass-like clarity, verified by a third-party testing organization.

TRANSPAREX™ achieves world-class transparency with low dosage levels and excellent extraction resistance — improving recycled PP’s value and promoting material recycling.

ADEKA aims to expand the clarifier market to over 50 billion yen by 2030, achieving more than 60% global market share with TRANSPAREX™ as the leading product.

■ GUINNESS WORLD RECORDS™ Certification Overview
Feature Details
Title Most effective clarifier for polypropylene transparency
Certified Product ADK TRANSPAREX™
Certification Date September 2025
Verification Method Transparency of PP was tested with four types of clarifiers by a third-party organization. ADK TRANSPAREX™ achieved the lowest Haze value (2.2 vs. 3.2 for conventional agents).

Special Video: Features of TRANSPAREX™

Watch Video

TRANSPAREX™ Product Website

Visit Website
Graph comparison
Graph: Transparency comparison test results by third-Party organization
* A, B, C and D refer to four types of transparency agents used in the market.
Certification ceremony
GUINNESS WORLD RECORDS™ certification ceremony at ADEKA CORP. HQ in Sep.
* middle) Hidetaka Shirozume, CEO  right) Naoshi Kawamoto, GM, Polymer Additives Division
■ Exhibition Info : K 2025 — The World’s No.1 Plastics and Rubber Trade Fair
ADEKA CORP. and ADEKA POLYMER ADDITIVES EUROPE SAS will showcase next-generation polymer innovations.
Date Oct. 8 to 15, 2025
Place Messe Düsseldorf, Germany
Booth No. Hall 6 / A 11
Exhibiting Products ADK TRANSPAREX™ and other advanced clarifiers.
Press Conference:
Date: Oct. 9, 2025 | 10:30 AM - 11:30 AM
Place: Hall 1, Room 14
Speaker: Hidetaka Shirozume, CEO, ADEKA CORP.

Supplements

Supplement 1. About Plastics and Additives

lightweight, and rust-free materials, but they are prone to deterioration from heat and light and are flammable. Polymer additives play a role in imparting durability and functionality. Various additives such as nucleating agents/clarifiers, plasticizers, flame retardants, antioxidants, and UV absorbers are used for different types of plastics like PVC, polypropylene, polyethylene, and ABS, depending on the required effects.

Supplement 2. ADEKA’s Polymer Additives Business

Since launching the ADK CIZER, plasticizer for PVC in 1954, ADEKA has provided plasticizers that do not adversely affect the human body, high-performance nucleating agents contributing to vehicle weight reduction, flame retardants that suppress the spread of fire and the generation of harmful substances, and other polymer additives that enhance durability, functionality, and environmental performance of plastics. ADEKAʼs strengths lie in its long cultivated technical capabilities and wide product lineup, offering optimal formulations and highly regarded technical support to meet customer needs. The company currently boasts the worldʼs second-largest market share in the industry.

Supplement 3. Commitment to Innovation

ADEKA Group is a global enterprise with consolidated sales exceeding 400 billion yen, providing valuable materials across diverse markets with chemicals, food, and life sciences as its core businesses. Guided by our slogan “Add Goodness” (Everything can be made better), we have pursued the realization of a sustainable society since our founding in 1917 by providing products that support people's lives. For example, we contribute to affluent lifestyles behind the scenes through products like semiconductor materials leading the advanced ICT society, resin additives that reduce environmental impact by lightening vehicles, and commercial margarine that helps reduce food loss by maintaining freshness. We possess numerous highly competitive products. For instance, our “ADEKA ORCERA” series of High-k materials for advanced semiconductor memory holds the top global market share and is indispensable for enhancing semiconductor performance.

Contacts

ADEKA CORPORATION

Publicity & Administration Group
Legal Affairs & Publicity Department
For press enquiries, please contact the Publicity & Administration Group.
E-mail: somu@adeka.co.jp

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